Make.comBeginnerE-commerce

Shopify Order Follow-Up with Customer History

Make.com scenario that sends personalised post-purchase follow-ups by retrieving the full purchase and support history for each Shopify customer via retainr.

Usage estimate

Per order: 1 memory search (retrieve customer history) + 1 memory write (store new order). 10 ops includes future read-backs for repeat customers.

Generic post-purchase emails get ignored. Personalised ones — referencing the customer's specific order, past purchases, and any support history — drive repeat revenue.

This Make.com scenario triggers on every new Shopify order, retrieves the customer's history from retainr, generates a tailored follow-up email via OpenAI, and sends it via your email provider of choice (Mailgun, SendGrid, or Resend).

What's included: - Trigger: Shopify "New Order" webhook - retainr HTTP module: retrieve customer memory by email - OpenAI module: generate personalised email using history - Email send (Mailgun / Resend — swap the module to match your provider) - retainr HTTP module: store the new order as a memory for future personalisation

Setup steps

  1. 1Import the scenario blueprint into Make.com
  2. 2Add retainr API key to the HTTP module headers
  3. 3Connect your Shopify store
  4. 4Add your OpenAI API key
  5. 5Connect your email provider module
Make.comShopifyE-commerceMemory

Free download

Shopify Order Follow-Up with Customer History

Get a free API key first — 1,000 memory ops/month included. No credit card required.